卡隆生态木新型建材有限公司，是一家将东方人文家居文化和西方金典美学**糅合的企业，同时也是绿色家居的缔造者和传播者。                                                                                                                                                                                                                                                                                                                        一、品牌定位                                                                                                                                                                                                                                                                                                                          1.国际化品牌化运作保证基业常青：品牌的实质是一种社会承诺。伟大的品牌是伟大的承诺，是面对亿万双雪亮眼睛的承诺，是没有回头路的承诺，因此履行这一承诺，需要付出加倍的资金加倍的精力。绿众生态木，为伟大品牌而诞生。我们正在付出，并将持续付出，并坚信这付出的价值和巨大回报。                                                                                                                                                                                                                                                                                                                          2.定位精准化而目标群**大化：卡隆生态木休闲、环保、时尚。我们不是狭隘的细分市场偏执者。我们在重视细分和目标定位的同时，以特殊的心理占位法及先进科学的产品线布局，获得更为普众的关注和购买，从而在保持别具一格的、创新性的品牌形象的同时，覆盖**多的消费者，大量增加销量和利润。                                                                                                                                                                                                                                                                                                                          3.形象国际化而推广本土化：卡隆的形象，毫无疑问是真正的国际化。但在坚守形象国际化的同时，我们的推广，牢牢把握本土消费者的信息接收习惯和消费心理，策划、执行**能拉动品牌和销售的推广方案。                                                                                                                                                                                                                                                                                                                          4.销售国际化：卡隆生态木常年用于国际出口，出口量名列亚洲前茅，国际品牌已经深入人心，是精良品质的直接佐证。                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  5.产品定制化：卡隆生态木在全国**实行“定制式服务”，让顾客称心、放心、开心，满意100，不断提升品牌影响力，解除经销商后顾之忧。